From the school of design comes an idea to help people make healthy choices at “picking an item of the menu” time!
Do you really believe that the design of a menu can help you make wiser choices or do you think it is just a gimmick?
Healthier choices are normally more expensive than the normal ones so maybe it is just a ploy by the restaurant industry for us to guilt us and pay more at the same time.
The actual design that is developed by Brian Wansink, a Cornell University professor of food marketing, was published in the International Journal of Hospitality Management and is included here:
What are your thoughts?
Image source: The Atlantic.
